Omniatt is MDS’s econometrics product that is tailored to marketing attribution analysis. A comprehensive understanding of the impact marketing activity has on consumer behaviour is crucial for any business that is serious about marketing. MDS use econometrics to demystify this area and help organisations understand the impact of multiple marketing channels on sales.

MDS has created a whole website devoted to exploring what Omniatt is and how it can help your business. Please click the button below to find out more.